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Rhetorically speaking…
Speechwriters Blog on Speechwriting

The Rocky Method

When Rocky is in training for his fight with Apollo Creed in the first movie, he sticks a photo of Creed in the corner of his mirror, so he remembers what he’s up against.

I’ve just tried the speechwriters equivalent - pasting a photo of the audience I’m writing for in the corner of my screen. Whenever I weigh up a new line of argument I look the audience in the eye(s) to see how it might play.

I’ve not had feedback on the speech yet, but it seems to me like a great reality check, and a brilliant way of ensuring audience focus.


Posted by Simon Lancaster on November 16th, 2009 :: Filed under Random
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One Response to “The Rocky Method”

  1. 3budding
    January 12th, 2022

    1forster…

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